I come to you now with another book trailer. This trailer is for Allon Book 1 by Shawn Lamb.
Does this trailer work better? I think so, so let’s take a look to figure out why.
An epic fantasy, which implies not only a longer book but a bigger story, warrants a longer trailer, and coming in at 2 minutes and 30 seconds, this is long enough to provide sufficient information for the potential reader. However, it might push that justification a little too far, as I started losing focus for the last 15 seconds or so. And a short attention span usually isn’t something I suffer from.
One of the strengths of the trailer itself is that the heroes of the novel were introduced and dramatized so that we got a taste of who they were. Granted, we don’t learn a lot of substantial information, but there was a flavor and quality to each of the characters that goes beyond their place in the plot.
Two more strengths are the music and cinematography. The music starts off with a mystical quality, but adds to the drama with the crashes and escalations. The cinematography, though not great from a movie or television perspective, added to the narration within the trailer, making the trailer visually interesting that helped maintain the viewer’s attention through the longer trailer.
A downside, however, is that the trailer seems to rely heavily on backstory or prelude. Unless the book starts with the great battle, I suspect less setup would have been better for the trailer. Another downside is that it suggests that the heroes of the story, the Guardians, are gods or demigods. Traditionally, humans (or equally mortal, sentient beings) make better protagonists. You know, I don’t care if your godling lost that great battle or not’ they’re gods, they’re good, and I know they’re going to win.
However, there was subtle emphasis on the mortals suffering (and there’s a brief viewing of a couple that look rather important), so I’m guessing that there’s more to the nature of the protagonists than the trailer suggests, which would be good for the book, but may suggest a poor focus for the trailer.
Of course, I haven’t read the book—nor am I familiar with the author—but I am intrigued. The trailer promises a good story worth the investment, in time and money, of a busy reader. It’s definitely worth a second look, and I just might be tempted to make that purchase.