Trailer Time: What Did I Just Watch?

Okay, here’s a nod to “Money can’t buy happiness.”

It’s beautiful, I’ll give them that.  Visually interesting.  Great music.  Well done.  But…

What is it about?

No, really, I’m asking.  Has anyone read this series?  Does anyone know what the story is?  Because I sure don’t!  And, yup, you guessed it, that’s a bad thing.

Really, it’s a beautiful video.  I’m just not sure what it’s about.  It’s a sci-fi thriller—and there’s definitely some thrill here.  And it’s about some kind of galactic convergence of some kind—with space ships—so there’s some science there.

But where’s the fiction?  Where’s the story?

The trailer ends with a question: “Do you really want to know?”

The answer is: “Yes, I really want to know what the story is before you stand any chance of tempting me to buy it.”  Just a taste?  A hint, maybe?  Is that really so much to ask from a book trailer?

They’ve obviously got a budget worthy of an excellent book trailer.  But I think they missed the point.

About Stephanie Allen Crist

Stephanie created and produces in answer to a call from God to use her experiences and gifts to help others. Stephanie is also the author of and two books that can be found on that site. Stephanie strives to share her love, faith, and talents in an inclusive manner to help others who know spiritual pain and who know the bitter taste of the dregs of despair.
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2 Responses to Trailer Time: What Did I Just Watch?

  1. acflory says:

    I haven’t read any of the books in this series but I can decode some of the elements. Sci-fi is there, obviously, plus I recognized one photo that has featured as the core of a new conspiracy theory that links most of the powerful elite in the world today to an Illuminati type group/club that apparently dates back to earliest times. So… either these human illuminati are going to destroy earth or save it from an invasion by aliens. Something along those lines. I’m almost curious enough to buy the book to see if my guesses were right!

  2. It’s the decoding thing that’s the issue. Leaving a mystery to pique interest is fine, but if you have to rely on decoding images to interest someone in a book–then, well, that’s a problem. The visual element of a book is words–those words create pictures in the reader’s minds. If you try to do the reverse (creating picture to put a story in the reader’s minds), then books aren’t your medium. That’s why we have film in the first place.

    Marketing should be consistent with the medium you’re marketing.

    Now, if they’d said their book involved a secret human organization, Illuminati or otherwise, and an alien race, well then, yeah, that would interest me. But if they expect me to decode that message from a video, I’ll just wait to see if the story’s successful enough for a movie and watch that.

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