Monthly Archives: November 2012

Building Your Credibility

I’m pursuing a M.S. in Written Communications and I’m at the tail end of a class I had mixed feelings about.  On the one hand, the class is geared towards more of the beginner than I need.  On the other … Continue reading

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Review: Initiate

A while back, I analyzed a book trailer for The Unfinished Song fantasy series.  If you want a refresher, here’s the trailer again, too. At the time, I was impressed enough with the trailer to buy the first book and … Continue reading

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Trailer Time: Is Novelty Enough?

I’m not much of a gamer.  I’ve played some video games and seen enough of them to recognize the similitude, but I’m really not much of a gamer.  I feel like I’m not the right audience for this trailer.  Watch … Continue reading

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Marketing Works

I recently posted a review of a book I came across via the author’s marketing efforts (particularly, social media).  Before that, I took a look at an author who I came across via his marketing efforts (social media again), and … Continue reading

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Review: The Watchers of Ur: Cradle

I don’t remember exactly how I stumbled across LaMonte M. Fowler, but I know it was through social media.  This is another example of an author reaching out and making a connection with readers.  In this case, it resulted in … Continue reading

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Trailer Time: A Twist on Visual Appeal

While urban fantasy is a harder sell for me, it is also one of the more innovative sub-genres within fantasy today.  I guess it shouldn’t be surprised that the trailer I find to be, perhaps, the most successfully creative trailer … Continue reading

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