If you have a published book, this prompt is for you.
Goal: Build your reading audience.
Strategy: Raise awareness about your website.
Prompt: Pick one great thing about your website that readers will like and tell them about it.
Alternative Prompt: If you take a look at your website and don’t see anything great, then think of something great to put on your website and get it up there!
Building your reading audience is a long-term goal. A lot of writers I’ve seen like to jump right to selling their book. This seems like a fine idea, except it’s not.
Most writing careers are built on a body of work. This body of works sells to a body of fans. These fans buy those books because they believe in the author.
In order to build your career, then, you need two things: 1) a body of work and 2) a body of fans who believe in you.
Nowadays, you have a great tool to build a relationship with current and potential readers: Your website. Use it! Draw people to it! Satisfy them when they get there. Make it worth their while to come.