Trailer Time: Making the Book Trailer/Movie Trailer Connection

Is this trailer for a movie?

Nope.  But it could be, couldn’t it?

This trailer is really for a book, yet it has actors creating mini-scenes that reveal character and plot quickly and efficiently for the viewers’ pleasure.  It gets to the point quickly, but it shares enough information that you want to know more and you want to know more because you care what happens!

Hey, isn’t that what you want your trailer to do!?!

Yes, a production like this would be expensive.  But think about what you get for the expense!

Viewers can be intrigued by your characters, your premise, and the previews of your scenes in a very short amount of time with a lot of visual impact!

Now, think of how you might create a similar effect within your budget.  Hm.  That’s the hard part, right.  Budgets vary and publishers can almost always budget more for book trailers than self-publishers can, which is unfortunate because self-publishers need the awareness boost more than most traditionally published books do.

Think about that.

Now think about what you would have to spend to get the book trailer you really want and how you might make it happen.  Crowdsourcing, borrowing, and other financial tools may get your trailer within your reach.

But what else can you do to make your vision a reality?  Does it really come down to money?  Not necessarily.  Have you asked for help?  Who might you know that could pitch in for less than (or even free) you’d have to pay a traditional professional?  What kind of quality would you produce?  Would it be worth it?  Would the investment in professional help be worth it?

Think about the possibilities and then ask yourself how little you’re really willing to settle for.

About Stephanie Allen Crist

Stephanie created and produces in answer to a call from God to use her experiences and gifts to help others. Stephanie is also the author of and two books that can be found on that site. Stephanie strives to share her love, faith, and talents in an inclusive manner to help others who know spiritual pain and who know the bitter taste of the dregs of despair.
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4 Responses to Trailer Time: Making the Book Trailer/Movie Trailer Connection

  1. acflory says:

    This is the /best/ trailer I have ever seen, and would make me want to know more whether it was a movie or a book. It also highlights something, at least to me – if you can’t produce a trailer this interesting, don’t produce one. 😦

    • It really is a fabulous trailer, isn’t it.

      But, I’d disagree with your last conclusion. I’ve seen lots of trailers. I’ve posted some that you’ve liked enough to interest you in the story. So, obviously, you don’t need to be the best to make a worthwhile trailer. After all, there can only be one of those.

      And, for you to make a trailer, considering your first novel, hiring actors wouldn’t really work, now would it?

      • acflory says:

        Hmm… good point, but I haven’t yet bought a book /because/ of a trailer. And no, for my book I’d need a gorgeous, brilliant, expensive animation! lol

  2. That’s the thing, though, isn’t it? No one piece of marketing is going to make a sale, whether it’s a trailer, or a webpage, or whatever. That’s why I stress relationship-building as much as I do. Sure, you can pique someone’s interest with a trailer. You can even maintain that interest. But can you get someone to buy the book? If they buy it, will they read it? If they read it, will they enjoy it? If they enjoy it, will they remember it when your next book comes out and buy the new one?

    If you rely on any one thing, then it will be increasingly likely that the answers to these questions are “no.” If you build a relationship by fulfilling their needs and expectations, then the answers are more likely to be “yes.”

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