I wanted a trailer that made use of simple special effects. Check out what I found:
First, this proves it’s possible. This is a short trailer with simple special effects that could, potentially, highlight the trailer’s impact.
Unfortunately, this trailer is also an example of what can happen when you don’t take enough care to ensure your effects don’t spoil the effect you are looking for.
The high-pitched music was the first off-putting element for me. I very much wanted to turn the volume down, but the trailer was short enough that it didn’t seem worth the bother.
Instead of any kind of voice-over, all you had was the music. So, because the text blended in with the background, I couldn’t be quite sure what it was saying. Luckily there wasn’t much text and it was slow enough that I could decode the message. At least, I think I did.
Unfortunately, the text wasn’t very revealing either. Is the book about what happens when aliens visit a medieval English town or what happens afterward? I have no idea who the story is about and I’m not sure what the story is about. I’m not really interested, because I don’t know enough to be intrigued.
The special effects were interesting and visually appealing, but they didn’t add enough to the actual storytelling purpose of the trailer for me to get much out of them.
All in all, this wasn’t the positive example of attainable special effects I was hoping for.