We can become so caught up in building our story that we just have to share it before the story itself is ready to be told. That’s fine. It’s good even.
You have to keep it up. Posting a trailer or a few blog posts is just a start. It leaves people wanting. If that’s where you stop, it just leaves people…disappointed. And then they simply move on without you.
You have to do more and you have to do it well and you have to keep it going. It’s called engagement.
Just look at me. Now, I have my lapses, even though I know better. Unfortunately, those lapses are unavoidable. Most of my regular readers understand, because I share enough of my life to make it understandable. People who know me tend to find what I accomplish far more remarkable than what I fail to accomplish. It’s not an excuse, it’s not a justification, but it is a reason.
Thoughts? Struggles? Solutions?
How much disconnect are you willing to tolerate? Who earns your tolerance? How? Why? What kind of tolerance do you hope for in your audience?