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Merry Christmas to all, To all I wish good cheer; Peace, love, hope, and faith, To carry through ‘til next year! Advertisements
Goal: Build rapport with your audience. Strategy: Reveal yourself to your audience. Prompt: Be wacky. Be fun. Be yourself. This is especially important for people who tend to take themselves and their work seriously. I admit I am one of … Continue reading
Goal: Break into a new niche. Strategy: Use your current expertise to bridge the gap between where you are and where you want to be. Prompt: What are you known for that you can use to promote a new kind … Continue reading
Goal: Create some publicity. Strategy: Announce an accomplishment. Prompt: Create a mini-celebration for yourself. For example, it’s time to celebrate my accomplishment. My father and my brother have flown in. Yesterday we spent some family time together. Today we’re going … Continue reading