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This is a post about crafting. I’m telling you this now, because it’s going to take us a bit to get around to that, but the journey will be worth it. Your platform is the system of marketing assets that … Continue reading
I’m pursuing a M.S. in Written Communications and I’m at the tail end of a class I had mixed feelings about. On the one hand, the class is geared towards more of the beginner than I need. On the other … Continue reading
When it comes to platform, you have a nearly infinite number of choices. A lot of people will tell you that social media is essential. Sure, it’s a good idea, but if you have a better idea, then why shouldn’t … Continue reading